My wife and I got in the habit of buying $5 gift cards to fast food spots and keeping them in the car to give to homeless people when we hit an intersection. With a $5 giftcard to Wendys, especially in this weather, you can get 2-5 meals which at least guarantees a warm place to hang out for as long as possible. Every time we do this, this "Main Street Mission" song I made a little while ago pops up in my head, so I figured now would be a good time to drop it. This isn't a corny "help the homeless" will.i.am song. Just a reminder that it's cold as shit outside and some people have way more to worry about for the holidays than Black Friday sales.