The first ever YouTube Music Awards are going down on the greatest day of the year,
my birthday November 3rd. And to help bring in the new awards, Eminem, Lady Gaga and Arcade Fire are set to perform.
Hosted by actor Jason Schwartzman, the YouTube Music Awards will be held at Pier 36 in New York City. Nominations for the yet-to-be-revealed categories will be announced October 17th (the same day users will be able to vote on who wins).
“We’re setting out to create a night that’s all about making things and creativity in the spirit of everyone that uses YouTube. As well as giving out awards, we’ll be making live music videos. The whole night should feel like a YouTube video itself. We’re getting together a group of amazing artists and filmmakers to do this live.” – Director Spike Jonze
Official announcement video can be see below.