As part of a campaign with Hewlett-Packard, Vic Mensa and Clams Casino crafted “Egyptian Cotton” in front of a live (via stream) audience. Now we’re gifted with the visually-stunning music video.
During a period of two days Clams Casino and Vic Mensa made this track and music video live on YouTube. The entire experience, which included the making of the track, the creation of tactical art pieces and prints to decorate the studio, and the production of this music video, was fueled primarily by user comments in real time.
Vic’ sINNANETAPE is still available if you haven’t picked it up already.