JAY Z & Rihanna To Kick Off NFL Thursday Night Football with “Run This Town” Intro

blame it on Shake September 3, 2014

The 2014 NFL season kicks off this Thursday night, with the Seattle Seahawks taking on the Green Bay Packers. The week after, CBS and the NFL Network will begin their new season-long run of Thursday Night Football, with the Pittsburgh Steelers against the Baltimore Ravens.

Looking to give the evening the primetime feel, CBS Sports and the NFL Network have announced that the opening theme will feature a performance of “Run This Town” by JAY Z, Rihanna, and actor Don Cheadle.

“This open combines one of music’s biggest stars with one of the most dynamic actors in Hollywood,” said CBS Sports creative director Pete Radovich. “The energy that both talents provide gives the opening to every Thursday night the big-game, primetime feel it deserves. It is a dream scenario for any director.”

RELATED: Watch Unreleased Footage of JAY Z, Swizz Beatz & Timbaland Recording “Versus”