Videos

Jay Electronica: Into The Light (Trailer)

blame it on Meka October 13, 2014


directed by Jason Goldwatch

So late last night, sometime after the end of the NFL games and The Walking Dead, Jay Elec unleashed a new set of visuals – cut from the same vein as his “Dear Moleskine” trailer from nearly 5 years ago – which serves as a trailer for an upcoming short film, “Into The Light,” due out in 2015 via Mass Appeal.

Director Jason Goldwatch had this to say about the experience:

Jay Electronica is full of mystery, and like a magician, his character lends itself to new ways of seeing things that would seem impossible to many. Several years ago, Jay and I traveled to the other side of the Earth. We left a piece of ourselves there. In exchange, we brought back something entirely new, and the images that follow are a glimpse into that magic for everyone who’s curious.

Traveling across strange lands, we were invited to attend sacred ceremonies of sacrifice and parading celebrations of ancient descent. We trekked together towards the horizon and explored crowded monasteries, solitary mountain top temples, slums of filthy laughing children, and rivers running with blood and flower petals. I documented as Jay walked a river of burning human bodies. We crash landed a helicopter in the Himalayas, and he delivered rice and clean water to a school in a refugee tent city. The result was a collage of movements and emotion.

Perhaps we’ll atually get an album – or at least an EP – from the Rap Game Nomad this year, too?

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