Joey Purp still has one of my favorite verses of the year from when he dropped in on Donnie Trumpet & The Social Experiment’s “Go!” While he’s mostly appeared on other people’s songs, from Two-Fresh to Vic Mensa, over the last couple years, his talent hasn’t gone undiscovered. The man from the land of a thousand talented emcees, Chicago, has built a growing buzz and continues the electricity with his new single, “Run It Up.”
The sound a flow kind of mirrors something that his friend, Vic Mensa, would come with during his ridiculous freestyle stretch earlier this year. (The flow, at times, sounds a bit like Drake on “Back 2 Back,” too.) Purp says that every label is trying to sign him for an arm and a leg, but “they could take his whole body” and he’d still be eons ahead of other rappers in terms of skill. There’s no shortage of conifidence in Purp’s voice.
Listen to “Run It Up” below.