Future Announces Freebandz Mixtape; Inks Shoe Deal With Reebok

blame it on Patrick Glynn July 11, 2016

Future “the rapper” has now become Future “the newest celebrity endorsement for Reebok.”

Over the weekend, the EscoTerrestrial rapper unveiled a new deal with Reebok on Instagram, becoming a sponsor for their new InstaPump Fury shoe, Overbranded.

“It’s a natural fit for me to work with a brand like Reebok that also shares my beliefs in moving culture forward and being passionate in what you believe in,” Future said in a press email. “Not only am I honored, but I feel privileged to be a part of the family.”

He joins Kendrick Lamar, Swizz Beatz and others from the hip-hop world to get a deal with Reebok.


In addition to the shoe deal, Future said the next mixtape he drops will be a Freebandz — his record label — project.

The mixtape will be called Forever or Never, and it’ll feature the label’s talent including Metro Boomin, Young Scooter, Zoey Dollaz and more.

Future is also set to release yet another mixtape, Beast Mode 16 — his fourth this year — by the end of the month. Between two more mixtapes and his sites set on getting his own signature shoe, life continues to be a whirlwind of riches for Nayvadius.