Chance The Rapper Teams With Nike On ‘Unlimited Together’ Campaign

blame it on Shake August 10, 2016

As if taking over Cellular Field isn’t enough, Chance The Rapper continues to implant his brand into the world’s heart with a new collaboration with Nike.

Celebrating strength in unity and power of team, Chance and Nike have launched the Unlimited Together campaign that features the Chicago native delivering an impassioned spoken word performance about facing adversity, and the desire to build a better world by coming together as a nation. It’s time to put aside differences, forget troubled pasts, and unite — even if it’s just for an Olympic event, a step forward is better than any amount of fallback.

Shot in black and white, the striking visual includes cameos from Kevin Durant, Kyrie Irving, Carmelo Anthony, and other branded athletes.

Engage in “We The People” below.

A video posted by 2DOPEBOYZ.COM (@2dopeboyz) on

As a bonus, Chano participated in the “So Gone” Challenge, where he freestyled a loving ode to the leading lady in his life as well as their child.