Apple Music May Decrease Price To Compete With Other Streaming Services

blame it on Patrick Glynn November 2, 2016

Apple Music is considering slashing its subscription fees to compete with other streaming services’ prices, according to a report from Digital Music News.

Right now, Apple Music costs $9.99 for a single subscription and $14.99 for a family package. Spotify Premium — the one without commercials — is $9.99 a month, and the service with commercials is typically free. Both offer student discounts.

The news article suggests, though, Apple Music is considering a price change because of Amazon’s streaming service. They, too, offer a subscription for $9.99 a month with a $7.99 rate for Amazon Prime members. The prices get cheaper if you have Amazon products like the Echo.

They also have a free service called “Prime Music” for Prime members that features a catalog of over two million songs.

The new rumored numbers would give Apple Music subscribers $2 off in both the single-payer and family packages, bringing the prices to $7.99 and $12.99, respectively.

This would at least match Amazon and be cheaper than Spotify.

A recent report from Forbes in September show Spotify has over 40 million monthly subscribers compared to Apple Music’s 17 million.

It’s not clear how many people actively use Amazon’s streaming services, but it’s obviously enough for Apple to consider a price change to help grab some of Amazon’s customers.