LA rapper Dumbfoundead released one of the year’s best videos in 2016 with the socially conscious and hilarious “SAFE” video. That song later wound up on his album We Might Die — which aptly dropped two days after Trump won the election — and he revisits today with a video for “Cochino,” which features West Coast legend Too $hort.
The idea for the song was introduced by his childhood nickname, which is Chino despite the fact he’s Korean. He ran with it, though, and growing up in the heavily Mexican-influenced culture of Los Angeles, his life was partially shaped by the
people women who surrounded him. The following video, directed by DPD of Proper Form, evokes those images wonderfully.