Jay-Z Shares “4:44” Video

blame it on Patrick Glynn July 7, 2017

The promo for Jay-Z‘s 4:44 album is moving swimmingly. After hitting all streaming platforms last night with three bonus cuts, 4:44‘s title track now gets an eight-minute video/short film.

The video is largely made up of documentary clips ranging from Eartha Kitt’s All By Myself to viral Worldstar videos to Jay and Beyoncé performing “Drunk In Love.” It’s an odd visual pairing one of Jay’s most personal songs, but it’s scattered like many of the thoughts he got out on the song and album.

Watch the “4:44” video below via TiDAL.

UPDATE (7/13): No Tidal, no problem.