
Tech N9ne is aiming to step into a new arena.
The Strange Music co-founder, along with Travis O’Guin, have launched a new pop division, Strange Main, with Mackenzie Nicole as its flagship artist. The first album from Strange Main, The Edge, will arrive on April 13th.
“If I had a label with a crazy partner and my daughter possessed vocals through the roof, I’d start a subsidiary pop label too,” Tech said to Billboard.
Following the announcement Tech, Big Scoob, Darrein Safron have dropped a video for their single “Let Go,” from the Strange Reign compilation. Peep it below.