With Kamikaze making its rounds and poised for an obvious No. 1 debut, Eminem keeps things rolling with a video for “Fall.”
Of all the madness found on the album, “Fall” has caused the most controversy with Em taking shots at everyone from Joe Budden and Charlamagne to Tyler, the Creator and Lord Jamar. The entire track finds him surveying the current hip hop scene and responding to critics.
In the video, Marshall is riding around with Royce 5’9″ and Mr. Porter while reading the countless headlines and social media posts bashing his last album, Revival. Sick of the negative dialect, Em hops out the whip and proceeds to be chased by a Venom-like figure that eventually catches up to him in the end.