After dropping Run The Jewels 4 in June, El-P and Killer Mike — also, the heroes we need and deserve — return with a new video for the album standout “JU$T” with Pharrell and Zack De La Rocha.
The clip is a stop-motion visual crafted by visual artist Winston Hacking.
“I worked closely with Run The Jewels to create a satirical time-capsule of 2020 thus far, capturing the sentiment of their song using collage animation,” Hacking said in a statement. “Drawing on the influence of Public Enemy’s classic ‘Shut ‘Em Down’ video, we combined cut up images from contemporary and historical events into a psychedelic protest vignette, a visual f**k you to systemic racism.”
On top of the video, RTJ have also announced a cannabis partnership with COOKIES and their sister-company LEMONNADE on their first ever branded strain, the appropriately dubbed “Ooh LaLa.”
“This hybrid strain merges LEMONNADE’s sativa focus with RTJ’s indica appreciation to achieve the ideal hybrid strain. “Ooh LaLa” flexes an aroma of spice cake and frosting plus flavor of sweet fruit cake with an herbal tea chaser, delivers a sensory-heightening head high and a light body feel.”
For more information visit RollTheJewels.
